IABM ‘Area Basement Branding’ ne Facilitation Program ifake isandla kosomabhizinisi asebenzisana nabo ukuba benzencono emabhizinisini abo ukuze bazithole besesimeni sokuqonda ukusebenza kwezimboni ezahlukahlukene.
Inhloso yaloluhlelo ukungenelela Kanye nokuguqula amabhizinisi asathuthukayo akhele iThekwini namaphethelo.
Kufakwa uqgozi kosomabhizinisi ukuba bazimbandakanye naloluhlelo, bazijwayeze ukusebenzisa amakhono anjengo ku-Thwebula,Graphic Design Kanye nama Motion Visuals.
Loluhlelo lunikeze ulwazi kwababambe iqhaza ukuthi basebenzise izinkundla zokuxhumana ukumaketha amabhizinisi abo.Bazuza nokuthi kumele bazethembe ekutheni basebenzise isipiliyoni bafike noshintsho emphakathini abeakhele kuyo bagqugquzele nabantu abasha ukuba babe yingxenye ekwakheni umnotho. Nokuthi Kumele basebenzise izinkundla zokuxhumana zesimanje eku khuliseni imikhiqizo yabo khona bekwazi ukufinyelela, beqele nasemingceleni yase Afrika yonkana.Kanti nokusebenzisana nabaqavile emphakathini kuzobasiza.
Osomabhizinisi abakade bebambe iqhaza batonyulwa kwi database ye Ink ‘Inanda Ntuzuma KwaMashu’ development projects.Umuntu ngamunye wamenywa wabikelwa ngemibhalo ukuze abe ingxenye yaloluhlelo. Babe sebebizwa kwinhlolokhono lapho kwakuqoshwa khona ngevidiyo kwathwetshulwa nezithombe okunye kulokhu okwenziwa kwakusekuwuku thinta izinhlelo ezikhona okwamanje ezimayelana nezigameko ezenzakalayo, njengokuhlukunyezwa kwabantu besifazane kulesi sikhathi esibhekene naso soKhuvethe.
Izifundo abazifundile ukuthi,ushintsho lusuke luza nezifundo namathuba,kulula ukufunda emaphutheni uwashintshe uwenze izinto ezinhle,mele ukwazi ukubaluleka kokusebenzisana nabanye abantu nokuzethemba,impumelelo ihambisana nokuzinikela kanti izinkundla zokuxhumana ziwusizo ekuthuthukiseni ibhizinisi mawuyisebenzisa ngendlela efanele.
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